WD-40 Company Sees 9% Sales Growth Despite Currency Headwinds in Q2 2025
The WD-40 Company has reported a 5% increase in net sales for the second quarter of fiscal year 2025, which translates to $146.1 million. When adjusted for estimated translation impact of foreign currency exchange rates, net sales would have been $150.9 million, reflecting an increase of 9% compared to the prior year fiscal quarter.
In its earnings conference call on April 8, 2025, the company's President and Chief Executive Officer, Steve Brass, highlighted that changes in foreign currency exchange rates have been a bit of a headwind for the company this quarter. However, despite this challenge, WD-40 Company achieved strong volume performance, with double-digit volume growth both in the second quarter and year-to-date.
"Our target sales growth for core maintenance products remains in the mid- to high single digits," said Brass. "In the second quarter, we achieved $139.3 million in net sales for these products, a 6% increase despite currency headwinds. This performance aligns with our long-term growth target."
Breaking down its sales results by segment, WD-40 Company reported that total sales in the Americas increased 3% to $65.5 million compared to the same period last year. Adjusting for estimated translation impact of foreign currency, net sales in the Americas would have increased by 5% compared to the prior year fiscal quarter.
Within the Americas segment, sales of maintenance products increased 4% to $62.4 million compared to the same period last year. The company highlighted that the bulk of this growth was driven by higher sales volume of WD-40 Multi-Use Product in Latin America, which increased 47% compared to prior year quarter.
WD-40 Company's transition to a direct market model in Brazil also contributed positively to its net sales in the region, with an increase of approximately $3.4 million in the second quarter. The company celebrated the 1-year anniversary of its U.S. direct market this quarter, and it continues to perform fully in line with expectations.
Looking ahead, WD-40 Company's Vice President and Chief Financial Officer, Sara Hyzer, will review the company's updated outlook for fiscal year 2025. The company has a clear strategy to drive growth through its core maintenance products and is committed to delivering strong financial performance despite industry headwinds.
