Domino's Pies Up Growth Opportunities as Incoming CEO Charts Course for Expansion
New York, NY - Domino's Pizza Inc. has presented a robust second quarter performance report for 2026, showcasing the company's unwavering commitment to driving growth through order count increases and disciplined pricing strategies.
According to CEO Russell Weiner, the company has more than doubled the number of orders coming through its system in the US since his tenure began at the end of 2008. This remarkable feat has led to double-digit market share gains, generating approximately $7 billion in additional retail sales. The outcome was a net increase of over 2,100 new stores and a nearly 240% rise in store-level EBITDA for franchisees.
Weiner emphasized that order counts are crucial to the company's long-term success, as they fuel growth for both the brand and its franchisees. This strategy has enabled Domino's to become the world's number one pizza company, with a market share of around 23%. Despite this accomplishment, Weiner remains optimistic about the company's future prospects, citing the substantial room for expansion compared to leading QSR brands in other categories that command a 40-50% market share.
Incoming CEO Joe Jordan has expressed similar enthusiasm, highlighting Domino's exceptional global franchise system, talented personnel, and culture of innovation and operational excellence as key strengths. As he prepares to take the reins in October, Jordan reiterated the company's priorities: serving customers with delicious food, outstanding value, and a great experience; supporting franchisees; and executing with discipline to drive long-term growth.
Domino's ability to balance order count increases with disciplined pricing has been its formula for success. This strategy has enabled the company to grow transactions while maintaining healthy ticket prices, resulting in increased retail sales and profitability. As Jordan assumes leadership, he is poised to build upon this momentum, capitalizing on Domino's unique strengths to propel the company forward.
